By Alex Popa
In a world where small businesses often struggle to gain visibility and access essential marketing resources, Berni Biggs has emerged as a guiding force for minority and Caribbean entrepreneurs.
As the CEO of Biggs Grows and Inspires Marketing LLC, she has dedicated herself to providing business owners with affordable, cutting-edge digital marketing solutions. Her approach goes beyond strategy and technology; it is rooted in faith, resilience, and a deep commitment to uplifting her community.
The Journey of Berni Biggs
Born in Miami, Florida, Berni’s journey has always been tied to her community. In 2001, she moved to North Florida for college, where she studied public administration and human resource management. After years of gaining experience and refining her skills, she returned to South Florida in 2014, where she continued building her career while staying close to her family.
Beyond being an entrepreneur, Berni is a devoted mother of two children and two bonus children. Since 2008, she has shared this journey with her husband, whose unwavering support has been instrumental in her success. With a strong academic background and an entrepreneurial spirit, Berni has always believed in turning challenges into opportunities.
Building a Business With Purpose
Biggs Grows and Inspires Marketing LLC was founded with a clear mission: to empower business owners with a God-given vision, equipping them with the tools they need to scale their operations successfully. The agency specializes in AI-powered digital marketing strategies, ensuring that clients stay ahead in an increasingly competitive online space.
The company focuses on serving ambitious business owners who are passionate about their work and committed to making a lasting impact. Berni understands that many minority and Caribbean entrepreneurs face significant barriers to success, from limited access to capital to a lack of tailored marketing resources.
A Vision for the Future
Looking ahead to 2025, Berni has ambitious goals for Biggs Grows and Inspires Marketing LLC. She plans to create internship opportunities for minority and Caribbean youth, helping them develop valuable digital marketing skills. Expanding community education efforts is also a priority, as she aims to teach business owners how to maximize digital tools for long-term success. Additionally, she wants to help her clients position their businesses to become franchise-worthy, allowing them to scale beyond their initial markets and reach even greater heights.
Reflecting on the lessons learned in 2024, Berni emphasizes the importance of protecting her vision by carefully selecting who she partners with. She has come to understand that working with those who align with her values leads to more meaningful collaborations and long-term success.
The Driving Force Behind Her Success
At the heart of Berni’s work is a deep passion for seeing minority and Caribbean businesses thrive. She believes that when businesses succeed, families are supported, jobs are created, and communities flourish. Her dedication to this mission is fueled by a strong sense of faith and a commitment to uplifting others.
She attributes much of her success to three key values: honesty, organization, and resilience. Honesty builds trust with clients and partners, allowing her to establish long-term relationships based on integrity. Organization ensures efficiency in her business operations, making it easier to scale and manage growth. Resilience has helped her navigate challenges and setbacks, enabling her to stay focused on her goals even in difficult times.
Advice for Aspiring Entrepreneurs
For those looking to start or grow their businesses, Berni offers valuable guidance. She stresses the importance of building a strong foundation before investing in marketing. Digital marketing amplifies visibility, but without solid internal systems and a product or service that truly delivers value, it can be difficult to sustain long-term success.
She also highlights the importance of developing essential skills, including strong people skills, promptness, and consistency. Building relationships is key to growing a successful business, and showing up reliably each day builds trust and credibility. Consistency in effort and execution is what ultimately separates thriving businesses from those that struggle.
Giving Back to the Community
Beyond her work in digital marketing, Berni is deeply committed to giving back. Through her nonprofit, Hands and Feet of Agape Ministry, she focuses on ending poverty in underserved communities. She also offers pro bono marketing services to struggling businesses, helping them recognize the value of digital marketing and implement strategies for growth.
In addition to supporting established businesses, Berni is passionate about educating the next generation. She is currently developing programs to teach children and young adults about digital marketing and entrepreneurship, equipping them with the skills they need to achieve financial independence and career success.
A Legacy of Impact
Berni envisions a future where minority and Caribbean businesses are not only surviving but truly thriving. Her goal is to help entrepreneurs move beyond the fear of failure and build sustainable businesses that create jobs, support families, and uplift entire communities.
Berni Biggs is more than just a digital marketing strategist—she is a visionary leader, a mentor, and an advocate for minority business success. Through Biggs Grows and Inspires Marketing LLC, she is changing the way Caribbean and minority entrepreneurs navigate the digital world. Her work is a testament to the power of faith, resilience, and strategic innovation.
